The college search doesn’t have to begin and end with the Ivies and the name brand schools. There are many schools out there to choose from — some known and some less known, all worthy of your attention. Here’s some advice for trying to find the school that works for you.

1. Start with who you are and why you are going.

You need to examine yourself and your reasons for going to college before you start your search. Why, really, are you going? What are your abilities and strengths? What are your weaknesses? What do you want out of life — something tangible or intangible?

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